Demenz - Magic Pen
Demenz Leben is an association for people with Alzheimer's.
Everyone needs to write things so as not to forget them. This direct marketing action consists of distributing pens with the Demenz Alzheimer Association written as a gift. But these pens contain special ink; the ink will disappear in 24 hours when you write with this pen.
A simple way of making the world aware of the Alzheimer's problem.